About
CORA is built by Vital. For Vital clients.
Vital is a full-service digital agency with over 20 years of experience building and growing WordPress sites for mid-market and enterprise organizations. CORA is the product we built when we realized our clients deserved better than stitching together a dozen tools to run a modern marketing site.
Why we built CORA
We saw the same problem at every client: powerful WordPress sites that were fragmented, developer-dependent, and impossible to measure holistically. Analytics in one tab. Accessibility tools in another. Content performance somewhere else. No single place to see what was working and what needed attention.
So we built one. CORA is the operating system layer we wish had always existed on top of WordPress — and we built it specifically for the marketing teams we work with every day.
The team behind CORA
CORA is maintained by Vital’s product and engineering team, informed by every client engagement we run. We’re practitioners, not theorists — every feature in CORA exists because a real marketing team needed it.
Our approach
WordPress-first
We believe WordPress is the right foundation for most marketing sites. CORA makes it better — it doesn’t replace it.
Outcomes-driven
Every CORA feature is tied to a measurable marketing outcome. If it doesn’t move a metric, we don’t build it.
Long-term partnerships
We don’t do one-time builds. CORA is designed for ongoing engagement — where the platform gets smarter as we get to know your business.
Interested in working with Vital?
CORA is exclusively available through a Vital client engagement. Request access to start the conversation.